Advertising Sales Agents Career, Salary and Skills

Advertising Sales Agents have a BLS-reported national median annual wage of $64,820 based on the 2025 OEWS dataset, with reported national employment of 91,700. Wage data is published for 256 locations.

Occupation description

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.

O*NET code

41-3011.00

Job zone

3

Typical education

Not recorded

Experience

Over 1 year, up to and including 2 years

National salary and employment

Median annual

$64,820

Hourly median

$31.16

Employment

91,700

Data year

2025

National salary distribution

$35,240
10th
$47,020
25th
$64,820
Median
$99,990
75th
$146,010
90th

Top skills

SkillImportanceLevel
Speaking4.124.00
Persuasion4.124.25
Active Listening4.004.00
Negotiation3.884.00
Social Perceptiveness3.883.75
Reading Comprehension3.623.88
Service Orientation3.623.75
Critical Thinking3.253.75
Writing3.253.62
Monitoring3.123.25
All skill ratings →

Typical tasks

  • Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
  • Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
  • Provide clients with estimates of the costs of advertising products or services.
  • Maintain assigned account bases while developing new accounts.
  • Recommend appropriate sizes and formats for advertising, depending on medium used.
  • Locate and contact potential clients to offer advertising services.
  • Draw up contracts for advertising work, and collect payments due.
  • Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
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Technology

  • Adobe Creative Cloud software
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Photoshop
  • Canva
  • Contact management software
  • Email software
  • Facebook
  • FileMaker Pro
  • Google Ads
  • Google Analytics
  • Microsoft Access
  • Microsoft Dynamics
  • Microsoft Excel
All technology →

Advertising Sales Agents salary by location

Areas with the highest reported employment for this occupation.

All 256 locations →

Related careers

Career and skills data: O*NET 31.0 (onetcenter.org). Salary and employment data: U.S. Bureau of Labor Statistics OEWS, 2025 (bls.gov/oes). Figures are published survey estimates, not real-time market data.