Careers / Sales Managers

Sales Managers — Career Decision Dashboard

United States

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Median annual wage

$148,270

United States, 2025

Employment

637,080

United States, 2025

Typical education

Bachelor's Degree

Job Zone 4

Skills identified

35

10 related careers

Career overview

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

O*NET code
11-2022.00
Job zone
4
Experience required
Over 4 years, up to and including 6 years

Typical tasks

  • Oversee regional and local sales managers and their staffs.
  • Resolve customer complaints regarding sales and service.
  • Monitor customer preferences to determine focus of sales efforts.
  • Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
  • Review operational records and reports to project sales and determine profitability.
  • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
  • Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
  • Determine price schedules and discount rates.

Choose a location

Salary analysis — United States

$73,170
10th
$100,360
25th
$148,270
Median
$207,340
75th
$290,540
90th

10th percentile

$73,170

25th percentile

$100,360

75th percentile

$207,340

90th percentile

$290,540

Most important skills

  • Speaking4.0
  • Active Listening4.0
  • Negotiation4.0
  • Reading Comprehension3.9
  • Critical Thinking3.9
  • Monitoring3.9
  • Social Perceptiveness3.9
  • Persuasion3.9
  • Judgment and Decision Making3.9
  • Management of Personnel Resources3.9
  • Time Management3.8
  • Complex Problem Solving3.8

What skills do you need?

Select the skills you already have

Skills listed are those O*NET rates at importance 3.0 or above for this occupation. Set your own level on the same 0–7 O*NET scale.

Skill coverage

0%

0 of 22 identified skills

Matched

0

Missing

22

Your selected skills cover approximately 0% of the skills identified for this occupation in O*NET. This is a coverage measure of listed skills only — it is not a qualification, hiring or interview outcome.

Skills to develop

SkillImportanceRequired levelYour levelGap
Monitoring3.94.6Not selected4.6
Speaking4.04.0Not selected4.0
Active Listening4.04.0Not selected4.0
Negotiation4.04.0Not selected4.0
Reading Comprehension3.94.0Not selected4.0
Critical Thinking3.94.0Not selected4.0
Social Perceptiveness3.94.0Not selected4.0
Persuasion3.94.0Not selected4.0
Judgment and Decision Making3.94.0Not selected4.0
Management of Personnel Resources3.94.0Not selected4.0
Time Management3.84.0Not selected4.0
Coordination3.84.0Not selected4.0
Complex Problem Solving3.83.9Not selected3.9
Active Learning3.83.9Not selected3.9
Instructing3.83.9Not selected3.9
Writing3.64.0Not selected4.0
Systems Evaluation3.63.9Not selected3.9
Service Orientation3.63.9Not selected3.9
Systems Analysis3.63.9Not selected3.9
Learning Strategies3.13.6Not selected3.6
Management of Financial Resources3.03.6Not selected3.6
Mathematics3.03.1Not selected3.1

Ordered by required level gap multiplied by O*NET importance. No prediction or recommendation is implied.

Related careers

How salary varies by location

LocationMedianEmploymentYear
NY$217,64038,5102025
New York, NY$215,15044,8702025
Boston, MA$206,61011,5402025
San Jose, CA$201,7808,9402025
Boulder, CO$200,9707402025
Fort Collins, CO$198,5504002025
MA$191,20015,0102025
VA$191,1309,6702025
Durham, NC$190,3701,1502025
Lawrence, KS$189,7401802025
Seattle, WA$184,3206,6202025
Denver, CO$181,5805,9302025
CO$180,8508,7802025
Trenton, NJ$178,3608502025
Dover, DE$178,1301102025
Colorado Springs, CO$177,7806002025
Greeley, CO$176,3902802025
Washington, DC$175,8208,7802025
Portland, ME$174,9902025
WA$174,00010,0302025
All locations with published data

Career transition paths

Compare the skills of a career you hold today with Sales Managers to see shared skills, target-only skills and skill overlap.

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Career and skills data: O*NET 31.0.

Salary and employment data: U.S. Bureau of Labor Statistics, OEWS, 2025 (May 2025 release).

Figures are periodic published survey snapshots, not real-time market rates.